Privacy Policy.

1. Overview & Commitment

Kalex Studio ("we," "our," or "us") respects your privacy. We are committed to being transparent about the data we collect, why we collect it, and how it is used.

By accessing our website (kalex.studio), submitting an inquiry, or engaging our branding and digital engineering services, you acknowledge the terms set out in this Privacy Policy.

2. Information We Collect

We collect information in two ways: information you directly provide to us and automated telemetry collected when you navigate our website.

A. Information You Voluntarily Provide

• Contact & Project Inquiries: When you fill out our project inquiry form or email us, we collect your name, business email address, phone number, company name, project brief, and budget range.
• Communication Records: Correspondence, discovery call details, and feedback shared during consultations.

B. Automatically Collected Data & Analytics

When you browse our site, we and our service providers collect standard technical and telemetry data:

• Google Analytics (gtag.js / GA4): We utilize Google Analytics (Tag ID: G-V49YGQK02H) to measure website traffic, page views, session duration, user journey patterns, approximate geographic region, browser type, device category, and referral sources. Google Analytics uses cookies to gather this data.
• Vercel Analytics & Speed Insights: We collect performance telemetry, including Core Web Vitals (LCP, INP, CLS), page loading speeds, network latency, and OS/browser distribution to ensure our website operates smoothly.
• Device & Network Information: IP addresses, user agent strings, screen resolutions, and system language settings.

3. Cookies & Tracking Technologies

Cookies are small data files placed on your browser or device. We use essential and analytical cookies to remember user preferences, measure website engagement, and optimize performance.

You can choose to disable cookies through your individual browser settings. Note that disabling cookies may affect certain interactive features on our site.

4. How We Use Your Information

• To evaluate project inquiries and send customized proposals, scopes, and estimates.
• To deliver bespoke web design, UI/UX engineering, and branding services.
• To analyze site performance, fix bugs, and refine overall user experience.
• To comply with legal obligations and enforce our Terms of Service.

5. Data Sharing & Disclosure

We do not sell, rent, or trade your personal information to third parties.

We share data only with trusted service providers who assist us in operating our site and services under strict confidentiality agreements:

• Hosting & Infrastructure: Vercel Inc.
• Analytics Providers: Google LLC (Google Analytics).
• Communication & CRM: Secure email service providers.

6. Data Security & Retention

We employ industry-standard technical and organizational security measures, including HTTPS encryption, secure cloud infrastructure, and restricted access protocols, to protect your data.

We retain inquiry data for as long as necessary to fulfill project requests, fulfill legal obligations, or maintain accounting records.

7. Your Rights

Depending on your location, you have the right to request access to, correction of, or deletion of your personal information held by us.

To exercise your rights or ask questions regarding your data, please contact us at hello@kalex.studio.

8. Contact Us

For any questions regarding this Privacy Policy, please reach out to us: